Helping Argos become the next super retailer and improve the User Experience.
As a thought experiment, we asked ourselves what would Argos look like today if it opened tomorrow as a start up? How would a responsive and user led design fit into that, ranging across all of their digital channels with no limitations or tech restrictions. Blue sky thinking!
The project was reiterated from both a UX and Visual aspect. We had input from key stakeholders to continuously improve.
We showcased our concepts and thoughts to Argos store managers and customers to gain feedback and insight into how we could capture the in-store experience online.
Grad Show
I created a couple of designs for the end of year graduation show, one of which was selected to be the graphic for our course image.
A redefined digital experience for one of the UK's leading weight loss brands.
LighterLife needed to be multichannel. We were tasked with creating a refreshed brand, a new e-commerce website, app and game along with other marketing materials such as display adverts and social media ads.
The style injected personality into the brand which translated well onto social media. The design featured less clutter, lifestyle success stories for engagement and more prominent calls to action.
Refreshing their website to bring it into line with the revised business plan and strategy.
A redesigned and reworked site into Umbraco to allow greater flexibility with a robust content management system which was more in line with the business needs for content and features.
Creative layout designs that ensure the ATIs physical and digital output is on-brand and engaging.
A sub-brand of the monthly ‘INSIGHT’ whitepaper which allowed fast turn arounds combined with bespoke publications allowing more creativity.
Helping Honeywell showcase their new home heating system digitally
The Approach
Honeywell wanted to showcase their home heating system digitally in a way that customers could visualise and understand their product. We came up with the idea of showing a room layout within the site whereby users could change the temperatures and set a schedule.
The design also showcased one room where the user could see the difference in temperature over a set day.
Branding and launch materials for the newly developed Leicester Square, reopened in May 2012.
The branding celebrated the many offerings of the area such as cinemas, theatres, restaurants, hotels and a great place to meet. These were reinforced under the logo with a colour assigned to each, as well as in illustrations used across the campaign.
A selection of web design projects created.
What’s the Point?
An integrated creative campaign produced for Leica Geosystems which spans three key industries, showcasing how their products and solutions digitise landscapes, capture data and asks the question of their customers, why go anywhere else?
A 30’ TVC ad to be placed on prime time TV between Love Island.
The ad went out between the ITV Love Island breaks to an audience of over 3 million people.
The ad was so successful the client prolonged the airtime and added a new offer with a chance to win a holiday on the love island game.
Creating ads for the King
Performance videos for some of Kings top titles.
Full production of tutorials, teaser campaigns and performance marketing videos for King.com online games including Candy Crush, Bubble Witch and Shuffle Cats.
Helping Roadchef create a voucher app to encourage motorists to stop off for a bite
The Approach
Roadchef wanted to create an app for motorists to view vouchers from various retailers within the service stations, encouraging them to stop for a break and grab some food and drink. It also allowed users to search all the Roadchefs to plan their journey.
A selection of Print Work
During my 12 years in the industry I have designed print creative as well as digital. Print is where I started my career and is a huge passion of mine. Although my career has moved to online, I still create print work on freelance jobs.
Virtual Product Showroom
Leica Geosystems needed a sales tool that allowed their sales team to showcase new products easily. The problem they had was equipment was very expensive and sometimes when new difficult to come by models they could travel with.
So we created a virtual showroom that allowed them to walk around a virtual Leica space, interact with the products, watch informational videos and situate themselves in a virtual setting i.e. on a construction site.
Making the Aurelia Skincare site into a responsive mobile design.
Aurelia skincare wanted to make their Magento eCommerce site responsive. We had already completed previous work to build their Magento desktop site. We took the assets from here and created a user friendly mobile shopping experience for customers.
The design was simple and clean and featured a 'one step checkout' for easy conversion.
Promoting the magic of storytime.
A TVC to encourage parents and children to share the love of reading together.
A brand Ident to experience.
A new brand campaign and ident were created to run across all our channels for a sales drive and injection of creativity within the brand.
Redesigning one of the UK’s leading auction house sites
The brief was to redesign the Fellows Auction House site to showcase the beautiful jewellery and artefacts on offer. Fellows needed to highlight fantastic photography whilst ensuring the experience for users was simple to navigate through the many aspects from the catalogues and the auction calendars.
X Factor Games
A promotional TVC that showcased the TV show branding and theme whilst creatively enticing people to play the games.
Marketing materials for one of the most well known global steak restaurants
A range of marketing materials using strict guidelines running across menu’s, press walls, social media, leaflets & posters, video content and event invites.
